Ciao a tutti! New direct flight opens up NE Brazilian property market to Italian investors

The announcement of a new direct flight between Italy’s Milan airport and Rio Grande do Norte in Brazil has delighted residents of both countries, opening up a new route from Europe to the North East of the South American country.

While the tourism potential is being celebrated by Italians eager to explore Brazil, and by Brazilians keen to discover Italy, the business and investment potential is also causing excitement, particularly to those involved in Brazil’s property market. Luiz Fernandes, CEO of expert Brazilian property firm Ritz-G5, explains,

“The new Linea Aerea Meridiana Fly route between Italy and Brazil, which should start as early as September this year, will really open up the north east of Brazil to property investors from Italy and neighbouring southern European countries. It’s an exciting development in a marketplace that is already attracting considerable interest from overseas investors and it will be interesting to see the positive impact that this is expected to have on the sector unfold over the months and years ahead.”

Developments such as Palm Springs in Natal are certainly capturing investors’ imaginations. Buyers can purchase a land plot in the beachside development and then build the home of their dreams, nestled between the idyllic beach and the community’s natural springs, swimming pools, spa, hot tub, sauna, and football and beach volleyball courts.

Those looking for a less hands on investment can opt for a suite at the fashionable Mercure Natal. Comprising 252 suites in total, the Accor-managed development occupies the last available plot on the prestigious Via Costeira, just 300 metres from Ponta Negra beach. The hotel features a business centre, swimming pool and 24 hour concierge and is due to open later this year.

Italian interest in Brazil, and in particular in the city of Natal, was already boosted last summer thanks to the FIFA World Cup, including that infamous match in Natal when Uruguayan striker Luis Suarez bit Italy’s Giorgio Chiellini.

The State of Ceara, adjacent to the state of Rio Grande do Norte, began to enjoy a surge in Italian visitor numbers back in 2013, when the first three months of the year saw foreign tourist numbers rise by 27.69%. Italy ranked first in terms of visitor numbers, at 5,397, racing ahead of the 3,722 Portuguese tourists who visited the north-eastern state of their sister-land during the quarter.

But is was the 2014 World Cup that cemented north east Brazil’s place on the tourist map, when the city of Natal went mainstream in its international appeal. With stunning beaches and wonderful climate, many wondered why they had never discovered the area before.

Now, a new book from the Institute of Geography from Universidade do Estado do Rio de Janeiro and the University Tor Vergata University in Rome, which looks at tourism and territory in Brazil and Italy, is further adding to the bond between the two countries. The book examines the historical similarities as well as the development of cultural tourism. It seems that everyone from tourists to property investors to academics wants to be a part of north eastern Brazil.

For further details, contact the team on +44 207 183 7565 or visit www.ritz-g5.com.